What this covers

·   This policy applies to information collected through AddBenefits.com, our landing pages, website forms, email and text communications, scheduling tools, and other online interactions that link to this policy.

·   This policy does not govern information handled directly by third-party insurers, licensed producers, third-party administrators, telehealth providers, pharmacy partners, payroll providers, or other third parties that provide their own privacy notices.

What we collect

·   Contact details such as your name, business name, job title, email address, phone number, mailing address, and other information you provide when you contact us or fill out a form.

·   Business information such as company size, state, employee count, interest in our services, and information you choose to include in messages or uploaded materials.

·   Website and device information such as IP address, browser type, device type, pages viewed, referring pages, session activity, approximate location derived from IP address, cookie identifiers, and similar usage data.

·   Analytics and session data collected through tools such as Google Analytics and other session tracking, session replay, and recording software that help us understand how visitors use the site and improve performance.

How we use information

·   To respond to inquiries, schedule calls or demos, and communicate with employers, brokers, referral partners, and other visitors.

·   To operate, maintain, improve, secure, and troubleshoot our website and related systems.

·   To understand website traffic, measure marketing performance, improve user experience, and evaluate interest in our services.

·   To comply with legal obligations, enforce our terms, prevent fraud or misuse, and protect our business, website, and users.

Cookies and tracking

·   We use cookies, pixels, analytics tags, session tracking tools, and similar technologies to keep the site functioning, understand traffic and engagement, remember preferences, and improve our marketing and website experience.

·   You can usually control cookies through your browser settings. Some browsers or extensions may also let you block certain tracking technologies. Disabling some cookies may affect how parts of the site work.

When we share information

·   We may share personal information with service providers that help us run our website and business, including hosting, analytics, CRM, communications, scheduling, advertising, and IT/security vendors.

·   We may share information with business or implementation partners when relevant to your request or to a benefits-related workflow, such as employers, brokers, licensed insurance professionals, administrators, enrollment vendors, insurers, or other program partners.

·   We may also disclose information when required by law, to protect rights or safety, in connection with a business transaction, or with your consent or direction.

Your choices

·   You may opt out of marketing emails by using the unsubscribe link in the message. If we send text messages, you may opt out by replying STOP where applicable.

·   You may also contact us to ask about the personal information we hold about you or to request updates or deletion where applicable law gives you that right.

California privacy rights

·   If you are a California resident, you may have rights under California law, including the right to know what personal information we collect, use, disclose, sell, or share; the right to request deletion; the right to request correction of inaccurate personal information; and the right not to be discriminated against for exercising your privacy rights.

·   If our use of cookies or third-party advertising technologies is considered a "sale" or "sharing" under California law, California residents may have the right to opt out. We also honor legally recognized browser-based opt-out preference signals, such as Global Privacy Control, where required by law.

·   California residents may submit privacy requests by emailing privacy@AddBenefits.com. We may need to verify your identity before responding to certain requests.

Data retention

·   We keep personal information only for as long as reasonably necessary for the purposes described in this policy, including to provide our services, maintain records, comply with legal obligations, resolve disputes, and enforce agreements.

Data security

·   We use reasonable administrative, technical, and physical safeguards designed to protect personal information. No internet transmission or storage system is completely secure, so we cannot guarantee absolute security.

Children's privacy

·   Our website is not directed to children under 13, and we do not knowingly collect personal information online from children under 13. If we learn that we collected such information without appropriate authorization, we will take steps to delete it.

Third-party links and tools

·   Our website may contain links to third-party websites, embedded tools, or external services. We are not responsible for the privacy or security practices of those third parties, and we encourage you to review their privacy policies.

Changes to this policy

·   We may update this Privacy Policy from time to time. When we do, we will revise the effective date or post an updated version on this page.

Contact us

·   If you have questions or want to submit a privacy request, please contact us at privacy@AddBenefits.com.

Add Benefits LLC